Brian Grossman
Vice President
Brian Grossman is a Vice President at GBAO, where he oversees surveys, analyzes voter trends, creates PowerPoint analysis, and organizes focus groups. His work has covered a range of topics — campaigns, labor unions, race and identity, and issue advocacy. In addition to his client work, Brian organizes the logistics of all of the firm's telephone surveys, including the scheduling of hundreds of surveys in nearly every state in the country. In that role, Brian is responsible for managing a complex schedule of surveys throughout the year, supervising fieldwork in areas across the country, and scrutinizing data to ensure the integrity of the data collection.
Brian has extensive experience in Michigan, working with independent expenditures for Governor Gretchen Whitmer’s successful 2018 and 2022 campaigns, Secretary of State Jocelyn Benson’s 2022 campaign, and Senator Gary Peters’ 2020 campaign.
In the 2020 and 2022 cycles, Brian worked on the largest Latino political research project of the election cycle for Equis Research, with the goal of creating a better understanding of the Latino electorate and its subgroups.
Grossman first joined GBAO as an intern while attending American University in Washington, DC where he graduated with a bachelor’s degree in political science.